Online advertising needs to be persuasive enough to make people want to buy the brand!
Panther’s marketing professionals start the project with careful strategic communications planning, where we look at the message, psychology, country culture, best campaign focus, advertising hooks and ad placements relative to your target audience and overall marketing and campaign objectives.
Our project managers will choose the correct creative resource for your requirements and start the creative treatment stage. Your advertising message will be carefully balanced so the communication is clear, not forgetting a strong call to action.
The concepts will be developed and taken across a series of traditional banners, skyscrapers and MPUs, as well as additional formats and rich media features, as required.